Brand : Morarka - Down To Earth Isabgol is portion of the seeds of the plant Plantago ovata, (genus Plantago). They are hygroscopic, which make it possible for them to grow and develop into mucilaginous. In simple word, Isabgol is the seed of the plant known as Plantago ovata. Its leaves have a similar appearance as the leaves of Aloe vera. Isabgol is cultivated in India and Pakistan. The psyllium seeds come from the big flower of the plant and the structure is very much the same as wheat. It has various beneficial effects including mild laxative, diuretic qualities, and cooling.